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I have written copy for dozens of photographers, and I’ve observed some common misconceptions about their websites that are hurting their businesses (or at least holding them back from where they could be).
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Just like in nature, there are seasons in business. You can’t be in all four at the same time! Which one are you in right now?
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When I wrote my brand values, I wanted to make sure they were a bit, well, ~different~. I wanted them to stand out against others and to be actionable for me as a business owner.
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Writing good website copy is hard. Writing GREAT website copy is even harder and takes lots of practice. However, there are a few simple ways to upgrade your website copy today to make a notable difference in the way it looks, sounds, and converts browsers into inquiries or buyers.
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While I’m not an expert or a career coach, I do have a few tips/thoughts on how to get started as a copywriter to share with you today:
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Natalia wants to work specifically with mothers who are running small businesses, and needed copy that reflected and attracted that audience.
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Kyrsten Kano-Solana of Kyrsten Ashlay Photography is a serving clients in North Texas, California, and beyond. She’s been in business almost six years, but craved a website that could keep up with her growth and reflect her elevated, timeless, elegant approach. That’s kinda my cue.
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I’ve made PLENTY of mistakes, but I’ve also done lots of things well. Here are the top 10 best things I did for my business this year:
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I personally can’t live without some semblance of a daily routine. I’ve been self-employed for about one year now, and this is the overarching routine I’ve created for myself:
