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Preparing well in advance for the photos we wanted to take and the vibe we wanted to convey was key to achieving cohesive brand photos.
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These terms that get thrown around like loose change in the online business space. I get asked this question a lot, so let’s take a moment to clarify.
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The other day a friend asked me how to start a business when you don’t have a lot of extra cash lying around.
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I work with a TON of wedding photographers on their websites. I also got married this year and understand what it feels like to choose a photographer. And I’ve learned a lesson or two about writing a strong photography website.
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Before starting my business, I thought brand values (or core values, mission statements, principles, whatever you want to call them) had to be really formal and stale.
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I used to really struggle with social media as a business owner, particularly Instagram. Now? I freakin’ love it. Not just use it—love it! Here are three mindset shifts I’ve made in the last year that have REALLY helped me move past my hangups and enjoy the platform more: Social media is for being social […]
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Alright, it’s time to get a little ranty on this lovely afternoon. Here’s one of my main pet peeves when it comes to people writing copy for or about their business (this could be on a website, in a caption, etc.): When solopreneurs use the plural tense (we, us, our) even though they are the […]
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Story time! On Friday, I opened up Instagram, expecting to do a lil scrolling, but my main feed wouldn’t load. It just kept saying “Could not refresh.” I tried all the conventional troubleshooting recommendations, but no cigar. And guess what? It still isn’t fixed a week later! I have a support ticket in to Facebook […]
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If you’ve spent any time lately scrolling through social media (which you probably have unless you have superhuman self restraint), chances are you’ve seen sponsored ads for AI software that writes your copy for you. Several people have asked me, “Will this stuff put flesh and blood copywriters like you out of a job, Micah?” […]
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Have you ever scrolled to the price portion of a sales page, and it says something like this… In this course, you’ll get access to:12 Video modules ($1,200 value)10 PDF worksheets ($800 value)6 Coaching calls ($1,500 value)BUT I’m giving it all to you for just $700! That’s an 80% discount! BARF. Not only is this […]